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Salesforce
Trailhead Coach Authenticated 
Website Redesign

The platform had everything users needed to grow. Nothing helped them find it. I redesigned the authenticated experience from the ground up — new architecture, a progress system built for real use, and a component library built to last.

Work type

Enterprise SaaS · Authenticated Experience · UX + Visual Design UX design · Visual design · Interaction design

Role: Experience Designer

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CHALLENGE

Logged in. Now what?

The platform existed. Users were inside it. But the experience asked too much of them — too many places to look, too little sense of where they stood or what to do next. The Military Benefits Center, the Talent Alliance, and the goal-tracking tools — each felt like its own island. Nothing pulled the experience into a coherent whole.

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BEFORE: EXPLANATION

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✔︎ AFTER:EXPERIENCE

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THE REDESIGN

From dashboard to destination

The original experience was organized around platform features. The redesign is organized around the user's goal — where am I, and what do I do next? The accordion progress system, simplified nav, and goal-first layout replaced a page that showed everything with one that showed what mattered.

BUILT TO SCALE

One system. Every page.

Five pages. One system. Cards, headers, CTAs, mascot moments — all designed once and extended without rework. New pages didn't require new thinking. They required the right pieces in the right order.

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NOT STARTED

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ACTIVE

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COMPLETED

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EXTENDED, NOT REPEATED

The system did the work.

When the Talent Alliance needed its own authenticated experience, the component library already had what it needed. No redesign. No patching. The system extended cleanly into new territory and stayed consistent without anyone having to enforce it.

THE OUTCOME

It launched. It worked. The team loved it.

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Design tradeoff

The accordion hid information behind a click. The bet was that one clear next step beats showing everything at once. It was the right call. But it wasn't a given.

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MORE PROJECTS

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Stakeholder Report · ESG Storytelling · Data Visualization

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E-commerce · Website Redesign · UX + Visual Design

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Enterprise SaaS · Self-Service UX · Experience Design

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